Hired as Director of User Experience for Magento.com. Responsible for the UX of all Magento properties and products.
Southern California Edison - Developed an awareness campaign and social strategy to encourage EV owners to contact SCE in the vehicle purchase process to get smart rates plans for charging electric vehicles.
Wireframes for Comcast xfinity faceted browsing solution.
Wireframes for Comcast xfinity solution, Dynamic filters
Hierarchy diagram for Comcast xfinity solution
Seagate - Launch of the GoFlex family of products - Multivariant optimization strategy & UX Design - Landing Page optimization focused on increased conversion. Pictured is the best performer which delivered 68% lift in conversion over control.
intuit GoPayment - Multivariant optimization strategy & UX Design - Landing Page optimization focused on increased conversion. Over 21 different experiences designed & tested. Pictured is the best performer which delivered 32% lift in conversion over control.
